Android Moves Ahead of iOS in Total Ad Impressions

Discussion in 'Android Tablet News' started by dgstorm, Jan 10, 2012.

  1. dgstorm

    dgstorm Editor in Chief Staff Member

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    Chitika's newest data regarding ad impressions from last quarter shows Google's Android OS pulling ahead of Apple's iOS. Android's marketshare rose to 51.6% in December, while iOS commanded 46.5% of ad impressions on Chitika’s network. Of course, it is important to note that a decent part of these percentages have extra "padding" in the Android side of things. This is because Android has more free apps that are ad-supported than you see on the iOS side of things.

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    Still, these numbers have been steadily increasing over the past year, so they are, at least somewhat, indicative of the upward momentum of Android.

    Source: PhoneArena
     

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