Samsung Denies Involvement in 'Wake Up' Flash-mob Ad Campaign in Australia

Discussion in 'Android Tablet News' started by dgstorm, Apr 27, 2012.

  1. dgstorm

    dgstorm Editor in Chief Staff Member

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    In an interesting twist of events, there are now reports that the "Wake Up" flash-mob/protestors ad campaign that we reported on yesterday, may not have been sponsored by Samsung at all. In fact, a spokesperson from Samsung came forward today denying that Samsung had any involvement in the incident. Yesterday, pretty much every news media outlet all came to the same conclusion that this was part of Samsung's viral ad campaign to try and draw customer's away from Apple. In many ways it makes sense that people came to the conclusion that it was a Samsung viral ad campaign; however, you know what happens when you "assume" something. It can sometimes bite you and me on the rear-end.

    Ultimately, it's hard to say who was the original publication to jump to that conclusion and get the whole mess rolling, but regardless, now the question remains... if Samsung didn't sponsor it, then who did? Could it have been some human rights organization dedicated to fight against the perceived problems at Apple's Foxconn plants? Could it be a different rival, like HTC or perhaps another Asian phone manufacturer? Could it still be Samsung, but because they used a third party advertising firm, they now have "plausible deniability"? Share your ideas.

    Source: SlashGear
     
    Last edited: Apr 27, 2012
  2. J515OP

    J515OP Super Moderator Staff Member

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    Hmm, I was wondering how they knew it was Samsung in the first place. Will be interesting to see how this unfolds. It could be unbelievably stupid because somebody put a message together that made no sense and the point was missed or brilliant if the get media attention to their "cause."
     
  3. narsi

    narsi Member

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    Im thinking that it may on FOXCONN issue......
     
  4. strider_mt2k

    strider_mt2k Member

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    Plausible deniablity.

    Also- marketing people with no spines.
     

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